Word count refers to the total number of words within a piece of content, whether it’s a blog post, article, or webpage. In SEO, word count holds significance because it can impact the depth and value of the content.
While there’s no strict “ideal” word count for SEO, longer, in-depth content often has a better chance of addressing a topic comprehensively, making it more valuable to users. Such content can also encompass more related keywords and provide more information, thereby potentially ranking for a broader range of search queries.
However, quality should never be sacrificed for quantity; content should remain relevant and user-focused, regardless of its length.